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Motion
Graphics for Languages |
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Client:
Huddersfield University and Routes into Languages
Run time:
5
minutes
Description:
Promotional
Skills Demonstrated:
Film
Production, graphics and animation, professional
production skills. |
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Huddersfield University in association with routes
into languages wanted a video promotional tool to
encourage 14 - 19 year old students to pursue
language learning as a part of their academic study.
When Huddersfield University approached us they
already started the process of creating this tool.
They understood what they wanted to portray but not
how to do it. They had the idea of using students at
the university to tell us about their experiences of
language learning and how it has and will help them. |
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Having worked
with other organisations to target this age group before, we
had already gained vital experience on how to communicate
with the target audience. We started the project by firstly
deciding what was the fundamental message that we wanted to
get across. From there we were able to put together a series
of questions that would be answered by the students and
would get the message across in a very entertaining way.
We understood that putting students in front of a camera and
having them answer questions in a talking heads scenario
wasn't going to work, we needed something more. With this in
mind we employed the use of green screen technology.
During post production this enabled us to add graphics and
animation that would draw the viewer in and also illustrate
what was being said. |
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This Can Film, Graphics, Video (Corporate Video Production)
producers of Corporate Video, Corporate Training Film Production, Video
Advertising & Promotion, Animation, Graphics & Visual Identity
and This Can Motion Pictures (Feature Film Production) producers of Feature
films, Documentary, Scriptwriting & Feature Film & Short Film Project
Development are divisions of This Can LTD
Copyright This Can LTD 2011 |