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Motion Graphics for Languages

Client: Huddersfield University and Routes into Languages
Run time:
5 minutes
Skills Demonstrated:
Film Production, graphics and animation, professional production skills.

Huddersfield University in association with routes into languages wanted a video promotional tool to encourage 14 - 19 year old students to pursue language learning as a part of their academic study.

When Huddersfield University approached us they already started the process of creating this tool. They understood what they wanted to portray but not how to do it. They had the idea of using students at the university to tell us about their experiences of language learning and how it has and will help them.

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Having worked with other organisations to target this age group before, we had already gained vital experience on how to communicate with the target audience. We started the project by firstly deciding what was the fundamental message that we wanted to get across. From there we were able to put together a series of questions that would be answered by the students and would get the message across in a very entertaining way.

We understood that putting students in front of a camera and having them answer questions in a talking heads scenario wasn't going to work, we needed something more. With this in mind we employed the use of green screen technology.

During post production this enabled us to add graphics and animation that would draw the viewer in and also illustrate what was being said.


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This Can Film, Graphics, Video (Corporate Video Production) producers of Corporate Video, Corporate Training Film Production, Video Advertising & Promotion, Animation, Graphics & Visual Identity
 and This Can Motion Pictures (Feature Film Production) producers of Feature films, Documentary, Scriptwriting & Feature Film & Short Film Project Development are divisions of This Can LTD
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